Kansas Action for Children
Branding, Illustration, Art Direction
Challenge: Rebrand KAC as a modern and welcoming advocacy program.
When individual parts are connected together to form one entity, they are worth more. Kansas Action for Children embodies this by coming together as a team, working with lawmakers to better the lives of children and families.
While working closely with their marketing team, a whole brand identity is formed through the combination of the key shapes derived from KAC to create a system of icons and logos.
